evian baby and me commercial analysis

Several people join the first dancers. Campaign history Evian owned by Danone has been producing bottled water since in 1879 in Evian-le-Bains Nowadays Evian water is marketed to adults as a premium brand making the connection of Evian water with a healthy lifestyle To maintain its status.


Evian S Baby And Me Ad Justifies Its Concept Of Live Young India Com

Baby inside is an add campaign for Evian hand to hand with the Live young slogan using a series of images of people wearing t-shirts that have an image of a babys body on the front from the neck down.

. Evian unveils its latest campaign the Baby Bare Necessities a joyful anthem that sees the brands iconic babies return to outline a new ethos for living young. The advert i have decided to analyse is one of my person favourites. Go behind the scenes and see how the evian Babies and YouTube TrueView garnered 100 million views in just over two months won four.

Mothers for their babies. Power Of Dance Video Analysis. Here comes the Hotsteppe.

The famous water brand Evian released their roller skating babies advert in 2009. Added to your profile favorites. In the video evian baby me dancing is used to demonstrate that a person can look younger and energetic through dancing.

The ad included babies on roller skates doing all sorts of tricks obviously it was just special effects to show the. Youre expected to see babies only from reading the title but you sure are not expecting to see yourself as a baby and thats the catch. Advert Analysis Evian Babies Roller Skating.

Case Study Baby Me case study for Evian by BETC Paris - SUMMARY. Baby and Me - Evian Commercial. Middle class Luxury Environmental enthusiasts.

In a trivialized and price-driven market with consumers reluctant to spend money on b. Babies are perceived as lovable young and energetic hence an association was created between Evian and babies. Evians Roller Babies video holds the official Guinness World Record for most viral video ad of all time.

In an increasingly fast-paced world with ceaseless swiping and constant notifications the campaign suggests trusting that little voice inside all of us that inner baby that reminds us that living. 1 water used by mothers for their babies thanks to. The newest video campaign follows evians 2013 Baby Me short film which garnered over 135 million viewsthus catapulting it to become one of the most watched ads on YouTube last year.

It is still today the No. Evian live young A Campaign Overview March 2014. As well as the commercial which launches this Sunday April 21 on TV in a dozen countries including France Belgium Switzerland Germany the.

Brief about campaign. The video shows that dancing gives people a. The Record Breaking Love Affair Between evian and YouTube.

This advertisement was such a rage that Evian came with an Evian. The interactive theme between the hero and their babies were full of fun the click rate was over a 600 million within a week on Youtube. Evians babies are back and they look more familiar than usual.

1935 - promoted the water for babies as its bacteria-free purity didnt require boiling. November 6 2015 by SophieGollop. Enjoy the dancing babies advert once again which will.

Roller Babies Baby and Me. Regular mineral water purchasers. An Evian executive told Adweek the companys baby connection is part of its history.

The dancing babies ad for Evian features adorable diaper-clad stars who skip the binky and move to the groove of the beat. Evian the water brand from Danone is urging consumers to rediscover their inner baby in its first TV spot in two years returning to the baby theme from Rollerbabies and Baby Inside. Evian was first recommended as a perfect water for babies Houel said.

These advertisements gave a strong link between drinking Evian bottled water and keeping the youth. Baby Me a new film from the brand created by BETC Paris starts with an adult catching his reflection in a bus window and seeing a baby version of. Evian scored a massive viral hit with its 2009 commercial Roller Babies which featured adorable babies on skates.

The infants introduced by BETC Paris in 1998 with the beloved French spot Water Babies and made famous a decade. April 19 2013. The ad is a follow-up to the 2009 Evian commercial that featured roller.

Thank you your vote was recorded and will be displayed soon. To increase brand awareness globally evian launched BabyMe a 76-second YouTube video that achieved a record-breaking 20 million views in two days. Evian is bringing back the dancing tots.

In years 2009 and 2013 Evian produced two advertising respectively. The ad shows that anyone can enjoy being youthful regardless of his. The love affair of the brand with babies started in France in 1935 when Evian was first recommended as a perfect water for babies.

BabyMe app to meet your baby-me. The company released a follow up. This campaigns focus appears to be unleash your inner baby and thats what we saw in the ad.

Launches Baby Me campaign. The images are shown in quick succession resembling a flipbook to animate images and make them appear. Evian used its Live Young slogan to prompt its audience to perceive the similar impression of the spry lively and young babies.

Baby me is a great campaign that conveys the message of brand association clearly and concisely.


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